Tuesday, July 21, 2009

'Gilmehte Jeansa'

During the Dutch Fashion Week in July of 2009 denim inspired boutique Tenue de Nîmes presents "Gilmehte Jeansa", an exhibition with Swedish photographer Sebastian Skarp and the Denim Demon brothers Oskar and Anton Olsson. “Gilmehte Jeansa” means frozen jeans. It refers to Project Ware Outs by denim brand Denim Demon in which the founders discover the origin of the Samí. The Samí people live in the entire North of Scandinavia with reindeer herding as most important trade.. Read more.

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